Welcome to the University of Miami School of Business

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Faculty and Staff

Gene  Anderson

Gene Anderson

Schein Family Chair in Business and Professor, Marketing

(305) 284-5681
Jenkins 317C
genea@miami.edu


Research Interests

  • Marketing and Business Performance
  • Customer Satisfaction
  • Customer Analytics

Selected Publications

Anderson, Eugene W., and Sattar Mansi (2009), “Does Customer Satisfaction Matter to Investors? Findings from the Bond Market,” Journal of Marketing Research, 46:5 (October), 703-714.

Anderson, Eugene W. (2007), “Linking Service and Finance,” Marketing Science, 25:6 (November-December), 587-589.

Mittal, Vikas, Eugene W. Anderson, Akin Sayrak, and Pandu Tadikamalla (2005), “Dual Emphasis and the Long-Term Financial Impact of Customer Satisfaction,” Marketing Science, 24:4 (Fall), 531-543.

Morgan, Neil, Eugene W. Anderson, and Vikas Mittal (2005), “Understanding Firms’ Customer Satisfaction Information Usage,” Journal of Marketing, 69:3 (July), 121-135.


Teaching and Professional Experience

  • Professor of Marketing, University of Miami School of Business Administration, 2011 - Present
  • Dean, University of Miami School of Business Administration, 2011 - 2016
  • Senior Associate Dean, University of Michigan Ross School of Business, 2010 - 2011
  • Academic Director for Action-Based Learning, University of Michigan Ross School of Business, 2009 - 2010
  • Associate Dean for Degree Programs, University of Michigan Ross School of Business, 2002 - 2007
  • Academic Director, Executive MBA Program, University of Michigan Ross School of Business, 2000 - 2002
  • D. Maynard Phelps Professor of Business, University of Michigan Ross School of Business, 2007 - 2011
  • Professor of Marketing, University of Michigan Ross School of Business, 2000 - 2011
  • Associate Professor of Marketing, University of Michigan Ross School of Business, 1994 - 2000
  • Assistant Professor of Marketing, University of Michigan Ross School of Business, 1989 - 1994

Degrees

  • Ph.D., Marketing, Statistics, University of Chicago, 1989
  • MBA, Marketing, University of Illinois, 1983
  • B.Sc., Business Administration, University of Illinois, 1981

Specialties

  • Marketing Management
  • Marketing Strategy
  • Services Marketing
  • Student Consulting Projects

    School of Business Administration
    P.O. Box 248027, Coral Gables, Florida 33124-6520
 
 
TEL: 305-284-4643
FAX: 305-284-6526
 
GRADUATE: 305-284-2510
UNDERGRADUATE: 305-284-4641