Research Interests

• Judgment and decision making
• Behavioral decision theory
• Aesthetics and product design in choice
• Self concept and consumer choice

Selected Publications

Teaching and Professional Experience

• Instructor, UCLA Anderson International Pre-Orientation
• Senior Project Manager, Analytics Manager, BuzzBack Market Research
• Associate Analyst, National Economic Research Associates (NERA)

Degrees

• Ph.D., University of California, Los Angeles, 2010
• B.A., Brown University, 2000

Specialties

• Marketing Research
• Consumer Behavior