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Vice Dean in India to Address the “Great Customer Service Debate”

February 22, 2010
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A. Parasuraman, the School’s vice dean of faculty, holder of the James W. McLamore Chair in Marketing, and a professor of marketing addressed nearly 200 executives as keynote speaker at the “Great Customer Service Debate” in Mumbai, India in January.

The event was organized by “Custommerce,” a multi-industry, non-profit movement in India to promote the importance and benefits of superior customer service. Parasuraman recently joined the organization’s Board of Advisors.

Parasuraman's appearance at the conference was reported widely by the news media in India, including NDTV, a leading television news channel in India, as well as The Hindu Business Line and DNA (Daily News and Analysis), which both published interviews featuring insight from Parasuraman on customer service.

NDTV Video - Feb. 20, 2010
The Hindu Business Line - Feb. 25, 2010
DNA (Daily News and Analysis) - Feb. 6, 2010
The Hindu Business Line - Feb. 3, 2010

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