UM Makes Top Ten List Of “Top 100 Social Media Colleges” Studentadvisor.Com Releases Inaugural List
March 31, 2011
“Social media is a powerful way of connecting with our constituencies,” said UM Vice President for University Communications Jacqueline R. Menendez. “It has provided an interactive forum where our target audiences are able to engage in a two-way conversation with the university.”
Making the top 10 was also: Harvard University (1), Johns Hopkins University (2), United States Military Academy (3), Carnegie Mellon University (4), University of Notre Dame (5), Stanford University (6), Columbia University, (7), University of Florida (9) and University of Oregon (10).
According to Avenue100 Media, the research started with a comprehensive list of more than six thousand post-secondary degree-granting institutions in the U.S. for which they had compiled information for the StudentAdvisor site. To arrive at the inaugural list, the data included total Facebook fan counts, total number and effectiveness of Twitter followers among other factors.
StudentAdvisor.com is a comparison resource for students, parents and lifetime learners.